How are Millennials Changing the way Carriers and Agents Collaborate
Jan 17, 2017
Tech-savvy Millennials are one group of customers who are least engaged with their insurers and prefer to buy policies online, as per a 2015 poll by Gallup. In the US, this age groups’ population dominates the market, which is a large client-base for insurers. These demographics are alarming for insurers who are now being pushed to differentiate and strategically partner with agents to satisfy the needs of this generation.